The age of the physical keyboard may seem like a relic of the past, yet Clicks is making a bold return to this beloved format with its new Android-compatible keyboard cases. Announced recently, these products aim to tap into a nostalgia that resonates with users who fondly remember the tactile satisfaction of typing on BlackBerry devices. As Clicks expands its offerings beyond iPhone, they are launching cases intended for popular Android smartphones like the Google Pixel, Motorola Razr+, and Samsung Galaxy S25.
For those eager to embrace this retro typing experience, the cases are available for pre-order, sparking excitement. With an introductory price of $99 for compatible devices, consumers are drawn in by the promise of a unique typing experience at a more accessible price point compared to earlier models leaked for iPhones. However, the price will increase to $139 post-March 21—a strategic move likely intended to encourage early adoption. Given the rising interest in physical keyboards, especially among those transitioning from iPhones to Android, Clicks is smartly positioning itself to capture this new market.
While there’s undeniable charm in the Clicks keyboard case, it is essential to address the inherent challenges posed by transitioning from modern smartphones to a more traditional typing style. Previous feedback on Clicks’ iPhone cases highlighted difficulties due to the weight and shape differences compared to BlackBerry devices, leading to ergonomic concerns. Users have reported a “wobbly feeling” while typing as they adjust to the added heft of the case. Recognizing this potential pitfall, Clicks has proactively provided resources to help users acclimate to their new typing mechanic, promoting an overall positive user experience.
Clicks aims to enhance the keyboard experience through advanced features, including metal dome switches for that satisfying tactile feedback that typists crave. The inclusion of backlit keys caters to users who type in low-light conditions, adding a layer of functionality that a purely physical keyboard could not offer. The keyboard case is also equipped with modern necessities like USB-C charging and a companion app that assists users in setting their preferences, showcasing Clicks’ commitment to blending nostalgia with contemporary technology.
In an effort to attract a spectrum of users, Clicks offers its Pixel cases in bright color variations like Surge (yellow) and Onyx (black), and similarly vibrant choices for the Razr+ and Galaxy S25 models. This colorful approach not only appeals to users’ personal styles but also reinforces the playful aspect of returning to physical keyboards. Shipping schedules are strategically staggered, with the Pixel cases set to ship by late April, allowing Clicks to manage supply effectively as interest builds in these nostalgic products.
Clicks’ foray into the world of Android keyboard cases is more than a simple product launch; it is a thoughtful nod to a chapter in smartphone history that many users hold dear. By overcoming design challenges, embracing an accessible pricing strategy, and appealing to users’ sentimental connections, Clicks is setting the stage to not only rekindle interest in physical keyboards but to create a fresh, user-friendly experience for Android enthusiasts. As these cases begin to ship, the eagerly awaited integration of old-school technology with modern devices will likely spark both curiosity and renewed passion among a diverse audience.